Look at your business
through a new lens
AROUND HERE, WE WORK TO LIVE,
NOT THE OTHER WAY AROUND.
I coach photographers through a personalized strategy to connect with your ideal clients, grow your business, and increase your rates—all while creating a margin in your life to do the things that are most important to you.

Look at your business
through a new lens
AROUND HERE, WE WORK TO LIVE,
NOT THE OTHER WAY AROUND.
I coach photographers through a personalized strategy to connect with your ideal clients, grow your business, and increase your rates—all while creating a margin in your life to do the things that are most important to you.

Download your free 5-page PDF to make sure every session builds confidence in each client–no matter what!
Session Prep Guide For Boudoir Photographers

I’ve built a seven-figure boudoir photography business shooting just 30 hours per month … that’s right—per MONTH.
The rest of my time is spent traveling, coaching, and investing in the relationships that are most important to me. If there’s one thing I know for sure, it’s this:
IF YOU’RE NOT RUNNING YOUR BUSINESS—IT’S GONNA START RUNNING YOU.
My story’s probably pretty familiar to you, too.
I left a job that was wearing me out, not paying me enough, and definitely not lighting me up inside to become a full-time photographer … only to realize having a business of your own is about more than being good at your craft.
You don’t have to spend your life wrapped up in your work.
There’s no one-size-fits-all when it comes to entrepreneurial life.
I’LL HELP YOU CREATE A PERSONALIZED STRATEGY SO YOU KNOW

Exactly how much money you need to make to not only keep your photography business open, but grow …

How to position your business so your dream photography clients want to work with you instead of someone else …

Where to find your dream clients—plus, how to actually book them with super easy (and natural!) marketing tactics …

How to build sustainable freedom into your life and business so you have more time away from your camera & laptop.
A behind-the-scenes look
at my business
If you’re looking for someone to "yes" you to death & agree with you on every.little.thing (even when you’re capital-W wrong)
— I’m not your girl.
And, if you’re looking for boot-camp vibes where you get yelled at with zero breaks until you’ve built beast-mode business muscles—I’m definitely not your girl.
BUT.
If you’re looking for accountability with a side of compassion and encouragement with a heavy dose of grace & understanding—that’s me.
- PRIORITIES: There are no rules for how to run YOUR business. I’ll show you how to run a six-figure photography business while spending MORE time doing what’s important to you and less time behind your laptop.
- BOUNDARIES: We’ll work together to build sustainable freedom in your photography business with guide rails that allow you to live life in a way you never knew possible.
- GROWTH: I’ll teach you my easy-to-implement marketing strategy that will find, attract, and book your ideal photography clients—while raising your rates (and without running ads!)


It’s about time to start
working less & making more.
SET YOUR GOALS:
You get to decide what’s important to you. Want a six-figure business? Let’s get it. Want to work just 30 hours a month? I’ve got you. Want to open your own studio and rent it to other photographers when you’re not shooting? Okay, I see you. So tell me—what do YOU want for your biz?
CHART YOUR COURSE:
Some days it’s hard to see the forest for the trees, and you just need a second pair of eyes. Running your own business isn’t easy—but you don’t have to get bogged down in it. I’ll help you make a plan that gives you a roadmap to your goals, so you don’t start your days feeling like, “Umm, what do I do now?”
WALK YOUR PATH:
There’s a special kind of freedom that comes with knowing you’ve aligned your career with your best life. Go do all those things you dreamed about when you were stuck in a 9-5—and your business will be there when you get back … without losing any steam while you were away!
TLC Courses
START WITH ONE (OR ALL!) OF MY SELF-PACED ONLINE COURSES
TO HELP YOU SET YOUR BUSINESS UP FOR SUCCESS.
Give your business—and yourself—a little TLC to get on your way.
Coaching with Tracy
BUILDING A BUSINESS ISN’T ABOUT LUCK—
YOU NEED A STRATEGY AND ACCOUNTABILITY.
Together we can build a solid foundation that prioritizes sustainability and implement a marketing strategy that converts on autopilot—so you can focus on what matters most.
30+
ONE-ON-ONE COACHING CLIENTS
$2,500+
AVERAGE SALES INCREASE FOR MOST CLIENTS
$5,000+
REGULAR HIGH-VALUE SALES FOR CLIENTS
800+
BOUDOIR CLIENTS PHOTOGRAPHED BY ME!

IN APRIL 2021, BEFORE HIRING TRACY, MY TOTAL MONTHLY INCOME WAS JUST $737—6 MONTHS INTO COACHING, MY TOTAL MONTHLY INCOME WAS OVER $10K.
I’ve lived my whole life in financial lack and I honestly thought I always would. Tracy completely changed my mindset around money and what I deserved. In less than 2 months working with Tracy, I had multiplied my income, felt more confident in who I am and what I offer, and finally felt I had the support, encouragement, and strategy to be successful with my business.
- Krysten | Bedhead Boudoir

LET’S MAKE YOUR PHOTOGRAPHY BUSINESS WORK FOR YOU.
In 2014, I was an overworked dental hygienist dreaming of a job that allowed me to balance my career with the things that mattered most to me, like travel, my relationships, and building a life beyond my work.
My mission is to show photographers you don't have to spend your life wrapped up in your business—you can make more than enough money, take time away from your work, and pursue your other passions all while your business runs on autopilot.
